As the world’s largest and most well-known collection of electronic music festivals, Insomniac sought help producing vendor villages for 15 of their biggest festivals across North America.
Vendors were identified and vetted to ensure alignment with the Insomniac brand before they were contacted. The Pineapple Agency then handled coordinating on-site production and logistics, and insurance, and payment processes.
The Pineapple Agency established Insomniac’s first ever vendor villages, and continues to do so. Over the course of the years, we have reached out to thousands of leads and have subsequently contracted more than 600 vendors.
As a result, we have established lasting relationships with festival vendors who continuously choose to engage in the show.
On site, The Pineapple Agency manages the production and logistics for the entire vendor village, coordinating with the internal site operations team and our various vendors. to create a profitable and enjoyable experience for vendors and an engaging and entertaining area for guests.
70 vendor villages
600 vendors contracted